Anne Malloy Tucker has 20 years of experience in marketing professional services organizations. She joined Goodwin Procter in 1999, and is responsible for overseeing the marketing, business development, communications and public relations functions. She has most recently focused her efforts in the areas of strategic positioning, brand management and fostering innovation.
Prior to joining Goodwin Procter, Ms. Malloy Tucker was the national director of field marketing for KPMG and was responsible for aligning and rebuilding KPMG’s U.S. field marketing function to better drive and support the firm’s strategic initiatives. Previous positions at KPMG included director of marketing & communication for the New England region and director of communications for KPMG’s Centennial. She served as a member of the firm’s Future Directions task force and its client satisfaction implementation team.
Ms. Malloy Tucker is a frequent speaker on a variety of marketing-related topics and has appeared on panels at business, trade and industry conferences including Glasser LegalWorks Partner Marketing Forum, Northstar’s Annual CMO Conference, Legal Marketing Association Annual Conference, and American Lawyer Media’s LawFirmInc Conference and Exposition. She began her career as an account executive with Chereton & Associates, a former Boston-based public relations agency specializing in...more »
Anne Malloy Tucker has 20 years of experience in marketing professional services organizations. She joined Goodwin Procter in 1999, and is responsible for overseeing the marketing, business development, communications and public relations functions. She has most recently focused her efforts in the areas of strategic positioning, brand management and fostering innovation.
Prior to joining Goodwin Procter, Ms. Malloy Tucker was the national director of field marketing for KPMG and was responsible for aligning and rebuilding KPMG’s U.S. field marketing function to better drive and support the firm’s strategic initiatives. Previous positions at KPMG included director of marketing & communication for the New England region and director of communications for KPMG’s Centennial. She served as a member of the firm’s Future Directions task force and its client satisfaction implementation team.
Ms. Malloy Tucker is a frequent speaker on a variety of marketing-related topics and has appeared on panels at business, trade and industry conferences including Glasser LegalWorks Partner Marketing Forum, Northstar’s Annual CMO Conference, Legal Marketing Association Annual Conference, and American Lawyer Media’s LawFirmInc Conference and Exposition. She began her career as an account executive with Chereton & Associates, a former Boston-based public relations agency specializing in the entertainment and hospitality industries. Ms. Malloy Tucker earned her bachelor of science degree from Boston University’s College of Communication. less »